A design for a mural on a wall on Mortimer Street is to be chosen this month by a panel of judges representing corporate Fitzrovia.
In April the Langham Estate, which owns a large amount of property in Fitzrovia West, put out a call for “emerging artists” to submit designs for a mural to be installed onto an east-facing, four-storey, blank wall on the corner of Mortimer Street and Great Titchfield Street.
“A shortlist of up to eight proposals will be selected via a review panel and a winner chosen by the end of May. Ideas for the design will be tested with local audiences before being finalised and delivered on Mortimer Street in Autumn 2025,” says the Langham Estate which is promoting the area as the “Fitzrovia Quarter”.
A design brief states that the artwork should be relevant to the area’s historic setting, make a positive contribution to the streetscape, respond to local architecture, and must include the “Fitzrovia Quarter” brand logo.
The “semi-permanent mural artwork” is intended to be on site for at least two years, be “bold and striking”, and act as a “new local landmark”.
Located in the East Marylebone Conservation Area the chosen design must accord with Westminster Council’s Design Principles and City Plan Policy.
The chosen artist or collective will be expected to deliver a co-design and consultation workshop with members of the local community (workers, visitors, residents) on 4 June as part of the London Festival of Architecture programme.
“The budget for this project is £15,000 plus VAT including fees, materials and installation costs. For guidance, the artists’ fee should be 15 per cent of this total as a minimum,” states the brief.
Installation of the artwork will take place in September 2025.
More information: The Langham Estate, Mural on Mortimer.
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