
Westminster Council has approved plans to demolish the site of the former London College of Fashion campus on Oxford Street, and replace it with expanded office space, a reduced retail offering but with a new “cultural hub”.
Westminster City councillors voted unanimously to back the scheme brought forward by Berkeley Estate Asset Management, acting on behalf of long-term site owner Oxford and City Holdings Ltd, during a Planning Committee meeting on Tuesday 9 December.
Councillors said the development, which takes up a full street block and is located at 33 Cavendish Square, was โexcitingโ and โinnovativeโ.ย West End Labour councillor Patrick Lilley said the design was โthe direction Oxford Street could go to be very successfulโ. His Conservative counterpart, Cllr Paul Fisher, said it was one of the most impactful applications he has sat through.
He said: โIโm pleased to see developers lead the way on what Oxford Street could look like. Rather than politicians, itโs developers who have paved the way for sustainability and on design and I hope this becomes a sign of what Oxford Street could look like in the future.โ
Chair Jason Williams welcomed the addition of a โculture hubโ while Cllr Jim Glen said though he regretted the loss of some of the original buildings, the scheme โhugely outweighed the lossโ.
Councillors were told the development included more than 1,000 cycle parking spaces, a cultural auditorium able to hold up to 300 people and up to 75,000sqm of high quality office space and landscaped terraces. Solar panels will also be installed on roofs.

Peter Pulford, for Berkeley Estate Asset Management, said the development would support 4,500 jobs and bring in ยฃ550million in economic benefits to the area. He told the committee: โThis is a once-in-a-generation opportunity to transform a site that is strategically important to Westminster. Our ambitious and responsible proposals respect the past while responding to the existing context and the areaโs evolution.โ
Objectors called on the council to stop Berkeley from tearing down the former home of the London College of Fashion, which is located on the same block. They said the building was a โcreative landmarkโ and could be retrofitted.
โTo demolish the site is not to just remove the building, it is to erase a story โ a story that belongs to London and once that story is gone, it cannot be rebuiltโ, one objector said before adding: โWe have the talent, the expertise and the community support to reimagine this building.โ
Others questionedย the loss of the distinctive buildingย and former fashion students had startedย a petition calling for a conservation-led redevelopment of the site.
Council planning officers and the applicantโs architect, John Bushell, said the building was outdated, not fire safe, and had deep foundations which interfered with the rest of the development. An officer said fabric from the building would be retained โas a memoryโ.
The site is currently home to three 1960s towers varying in height from 21 to nine storeys, a mini-golf, leisure centre and gym as well as a pub and food hall. It also includes empty teaching space last occupied by the University of Arts, which the College of Fashion belongs to, before it relocated to a new campus in Stratford.
Berkeley applied for a โdeep retrofitโ of the site, according to a planning application. This includes refreshing the three towers and removing their core to create a more open-space plan. The owners want to demolish all low-rise buildings surrounding the towers, known as a podium, and replace them with modern retail space.
This includes tearing down the former College of Fashion campus and replacing it with an eight-storey block and deepened basement.
The towers will remain as office space with floors between the 17th and 19th storeys possibly being turned into a viewing gallery and bar and food area. The newly built blocks will include a mix of office space, cultural and creative floorspace, restaurants, a pub and food hall.
Westminster Council, Strategic Planning Committee, Tuesday 9 December 2025.
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